How a brief becomes a byline
An editor posts an assignment in the open. Writers pitch a paragraph. Two offers settle it.
Most freelance work happens in the dark. An editor emails three writers they already know, or a writer pitches into a void and waits three weeks for a silence that never resolves. Rates are secret. Timelines are vague. The whole transaction runs on who knows whom.
Masthead runs it in the open. Here is the loop, start to finish.
1. The brief
An editor posts the assignment. A sentence is enough. Budget range, beat, word count, and a pitch window. It lands on the Board where any writer can see it.
2. The punchline
Writers file a punchline. One paragraph. Not a resume, not three clips. One paragraph that proves the writer can see the story. The window closes and the punchlines get ranked.
3. The soundproof window
The editor selects one writer. Before money comes up, there is a private window to ask the questions that decide whether the piece is actually there.
4. Or best offer
The price settles in two exchanges. The editor offers. The writer counters. Done. A hard cap of two, because grinding a rate down over eight emails is how the trade earned its worst reputation.
5. Filed
The writer files the piece and takes the full settled price. A license is issued. The copyright stays with the writer. We wrote about why that matters in the case against work-for-hire.
6. The archive
The finished slug becomes a permanent public record. Settle at $750 or above and it goes golden. And it earns its place here, in the Dispatch.
When a brief settles, its record is filed here: the headline, the writer, the outlet that commissioned it, and a link to where it ran. This block is the template. The first one lands when the first brief clears.
The Board opens when the first briefs go live. The first ten are free for editors.
Post a brief